The cross represents:

• The center of God's love for us
• The very center of who Love In the Name of Christ is
• The foundation of the Church
• The unifying force of the Love INC movement
• Hope for the present and future

The color red represents:

• The blood of Christ
• The love of Jesus Christ and the supreme sacrifice He made for us all

The heart represents:

• The love of God for all
• The love we have for each other, the Church, and people in need

The color purple represents:

• Redemption
• Redemptive love
• Transforming love

The freehand drawing and unfinished edges represent:

• Love INC's grassroots, relational approach to ministry